Product Design Leadership

With 25 years of experience in design, front-end development and animation, I bring a unique blend of technical expertise, creative artistry and deep empathy for people to all projects.

I thrive on shaping innovative solutions that not only meet business goals but also deliver maximum value to users.

Process

I establish a Voice of Customer pipeline to understand the outcomes people really need. Through iterative design, I empower teams to deliver experiences that provide those outcomes in the most efficient and understandable way possible.

This ensures that teams build the right thing, on time, on budget.

Areas of Expertise

User Interface Design

User Experience Design

SaaS Applications

Product Management

Leadership


Recent Projects

SaaS & Mobile application for the Construction industry.

SaaS & Mobile application for the Aerospace industry.

SaaS & Mobile application for the Retail industry.

SaaS applications for the Healthcare industry.


Good products arise when teams have a shared understanding of the problems that need to be solved. The role of the Designer has evolved to focus on curating an environment in which that shared understanding can thrive.

Product Design Philosophy